Green hipster marketing, a classic trend that has made a great comeback

With great purchasing power, Green Hipsters are another interesting target group for entrepreneurs.
Generation Z: future jewelry consumers and their enormous purchasing power

The consumer behavior of ‘Gen Z’ is a new trend to watch.
“Upcycle waste, natural, sustainability”, three upcoming trends that will help pave the way for sustainability

When social and ecological responsibilities have been steadily gaining ground in the society and affecting consumer behavior, as well as the lifestyles and purchases of the people around the world, many industries have found themselves heading towards sustainable business development. One case in point is the fashion and jewelry industries that have shifted towards eco […]
Increase jewelry sales with Augmented Reality Technology

This AR technology can help generate more sales for jewelry business owners.